Today, Mayfair announced kate spade new york will join the mall's retailer lineup. The first-in-Wisconsin kate spade new york full-price store is projected to open in spring 2016 and will be located on the lower level center court.

Known for bold femininity and playful sophistication, the brand offers handbags, clothing, jewelry, shoes and fashion accessories, along with complementary tabletop accessories, stationery and décor.

"kate spade new york is a wonderful addition to our mix of fashionable retailers," said Stephen Smith, senior general manager of Mayfair. "We continue our commitment to providing our guests with the most exclusive stores to enhance their shopping experience, and kate spade new york perfectly aligns with that goal."