The Milwaukee Bucks will debut a locally produced and written scoreboard feature on Saturday night.
The video will feature a new "Fear the Deer" song that's sung by local rapper (and Bucks fan) Jay Gilkay. It was produced by Andrew Gorzalski of About Face Media.
The tune is done in the spirit of the "Light it Up" song and slogan that the Bucks used in the early 1990's. In addition, a new version of "Light it Up" also will debut on Saturday. Both songs will used during both games 3 and 4 of the Bucks NBA playoff series against the Atlanta Hawks.
The Bucks also are launching a new Web site, bucksproductions.com, featuring player videos, downloads and other interactive features.
A life-long and passionate community leader and Milwaukeean, Jeff Sherman is a co-founder of OnMilwaukee.
He grew up in Wauwatosa and graduated from Marquette University, as a Warrior. He holds an MBA from Cardinal Stritch University, and is the founding president of Young Professionals of Milwaukee (YPM)/Fuel Milwaukee.
Early in his career, Sherman was one of youngest members of the Greater Milwaukee Committee, and currently is involved in numerous civic and community groups - including board positions at The Wisconsin Center District, Wisconsin Club and Marcus Center for the Performing Arts. He's honored to have been named to The Business Journal's "30 under 30" and Milwaukee Magazine's "35 under 35" lists.
He owns a condo in Downtown and lives in greater Milwaukee with his wife Stephanie, his son, Jake, and daughter Pierce. He's a political, music, sports and news junkie and thinks, for what it's worth, that all new movies should be released in theaters, on demand, online and on DVD simultaneously.
He also thinks you should read OnMilwaukee each and every day.
