By Rick Rodriguez Special to OnMilwaukee.com Published Aug 28, 2013 at 12:01 PM

A few years ago, I was headed to the coffee shop formerly known as Alterra on the lake for its Musica del Lago series. I decided to pick up a pizza on the way to share with my mother and sister.

After some thought I decided on a new place I’d heard about called Times Square Bistro & Pizzeria, 605 S. 1st St. in the Walker’s Point area. I was hooked after my first bite.

Owner Sean Henninger opened his pizzeria in April 2007. Before the pizzeria, he owned the Atomic Chocolate Company, which he still owns. Atomic Chocolate Company shares the space with the pizzeria.

Henninger is a self-taught chef, and all of the recipes for menu items are his own. He lived in Europe for a few years with his family and discovered there wasn’t much pizza there – nothing he liked anyway.

His favorite style was the New York-style pizza, and after his family moved back to the States, he decided to work in a pizzeria to learn the pizza-making process.

Later he also started experimenting with chocolates as a way to take a break from the hot kitchen. He shared them with friends and family and received a lot of compliments, and later decided to start a business making chocolates because no one else was making chocolates locally at the time. His Atomic Chocolate Company officially started in 2001.

Several years later, Henninger was approached about opening a pizzeria making New York-style pies because, again, at the time no one else in the area was making them. Since it was his favorite style of pizza, the decision seemed like a no-brainer. I’ll tell you about Henninger’s next project in a bit. 

Times Square Bistro & Pizzeria has a casual setting. Lightly stained wooden tables and dark-stained wooden chairs fill most of the dining room. The walls are painted dark beige and hold framed color and black and white photos and posters of New York City.

Menu boards hang above the counter and a display of Atomic Chocolate candy bars and truffles sits in front of the counter.

You can quench your thirst on fountain Coke products, canned soda, bottles of Sprecher soda or tap beers from Lakefront Brewery, Milwaukee Brewing Company, Potosi and Central Waters.

The menu features appetizers, salads, chicken wings, sandwiches, nine different calzones, pizza and pasta.

All pizzas and pastas are served with homemade garlic rolls, which are a treat in themselves with their hot, crispy, garlic buttery outside contrasted by the soft and chewy center.

A couple at the table next to mine ordered the chicken artichoke salad and a penne al forno. Both were very large, and the penne with Italian sausage, provolone and mozzarella cheese had me wishing I had room for more.

Pizzas are made to 12- and 16-inch crust sizes. Build-your-own pies start at $10.95 and $14.95 with additional toppings ranging from 95 cents to $2.50 for the specialty toppings like meatballs, roast beef and sun-dried tomatoes.

Specialty pizzas also come in 12 and 16 inches and range from $10.95 to $19.75. There are 13 specialty pizzas, but a few that caught my eye included the New York White Pizza, Meatball Bomber with sliced meatballs, peppers and onions, and the Prosciutto Crudo which is topped with Roma tomatoes, onions, parmesan, mozzarella and prosciutto all over a garlic and olive oil-brushed crust.

I decided on the New York White Pizza. The crust is topped with olive oil, garlic, provolone, mozzarella and parmesan cheese. Then it’s topped with Italian seasonings and another light drizzle of olive oil.

The crust was crispy on the outside and soft and chewy inside, as you would expect from a New York-style crust. The center of the crust was thin, allowing for the proper folding of each slice the way they fold them in the "big apple."

As far as "non-traditional" pizzas go, this was one of my favorites. I loved the balance of flavors. You could taste every topping, from the olive oil to the garlic to the Italian seasoning. This was a nice way to take a break from the typical red sauce and meat-topped pie I usually go for.

However, I just can’t bring myself to leave a pizzeria without sampling the red sauce, sausage and pepperoni, so I ordered a build-your-own and added mushrooms with the meat toppings.

The sauce had a subtle spiciness to it, which complemented the spicy and savory chunks of sausage and the spicy pepperoni, one of the spiciest pepperoni slices I’ve had. The mushrooms were fresh, so they automatically made it onto my "nice list."

While New York-style pizzas are not my favorite style, they are a runner-up to the thin, cracker crust style I prefer, and so far, Times Square is my favorite pizzeria for New York style pies in Milwaukee. Yes, I’ve been to your favorite place in Milwaukee. Actually, there is one recently opened New York-style pizzeria I haven’t visited yet, but I will be visiting them soon, so stay tuned.

Times Square Pizzeria recently started opening on Sundays, and while normal Sunday hours are 2 to 9 p.m., Henninger understands the relationship between football games and food, so during football season, they’re open one hour before Packers games and they deliver.

Henninger wasn’t in during my visit, but I left my number and he was gracious enough to call me after he finished teaching his confectionery class at the Art Institute of Wisconsin – busy guy!

Not busy enough, apparently, because Henninger is now trying to buy a portable smoker that he’ll use to create and sell smoked bacon, ham and fish. The latter was a skill he learned when he lived in Alaska for a stint. The former he experienced as an Army brat on his family travels.

Smoking meats and fish was something he really enjoyed and wants to get back into. He has ideas to share the smoker with neighboring businesses, use it to expand his catering options and hopefully use it for a future Walkers Point block party, now that the area is blossoming with more businesses.

He plans to purchase the smoker from a neighboring business, but he could use our help. Henninger will host a pig roast party, Dia de los Puercos (day of the pigs) at the bistro on Sunday, Oct. 13, and we can confirm a plate of yummy goodness with a small donation, as little as $10.

In fact, if you want to impress your friends at your Packers party that day, donate $500 and have a pan of smoked pork and side dishes delivered to you and up to eight guests for the game.

Your ticket to the party and more details can be obtained at his Indiegogo page here. I plan to be at the party. See you there, perhaps?

Rick Rodriguez Special to OnMilwaukee.com
I was born and raised in Milwaukee, and I plan to stay in Milwaukee forever. I'm the oldest of three children and grew up in the Riverwest neighborhood. My family still lives in the same Riverwest house since 1971.

I graduated from Rufus King High School and the University of Wisconsin-Whitewater with a business degree.

My true passion for Milwaukee probably started after I joined the Young Professionals of Milwaukee (now called FUEL Milwaukee) which just celebrated its one year anniversary at the time. The events that I attended, and sometimes organized, really opened my eyes to what Milwaukee had to offer, as well as its potential for the future. So for the past, present, and future FUEL Milwaukee corporate sponsors out there, that organization does produce results (editorial)!

I love all of the Milwaukee Sports teams, professional and amateur. I love the Milwaukee arts scene and all of the festivals. I love that you can find a free concert in the summer just about every day of the week. I love the various neighborhoods around the Milwaukee area and the unique characteristics that they offer. I love the people who take the time to tell us about those unique characteristics. I have to hold my breath and count to ten when someone tells me that there is nothing to do in Milwaukee. Then I prove them wrong.

Most of all, I love the Milwaukee dining scene. I love how it continues to evolve with modern dishes and new trends while the classic restaurants continue to remind us that great food doesn't have to be "fancy schmancy." However, I also love the chefs that create the "fancy schmancy" dishes and continue to challenge themselves and Milwaukee diners with dishes we've never seen before.

Our media provides attention to the new restaurants, which is great, but I don't like seeing the older great restaurants close their doors (Don Quijote, African Hut) because they've been forgotten, so I try to do my part to let Milwaukeeans know that they're still out there, too. I do that through social media, online reviews, and a dinner club I run for my friends, where we visit restaurants they haven't heard of before or try ethnic cuisine they haven't had before.

My dream is that one day I can mention a great experience in Milwaukee and not have someone respond with "have you been to Chicago?" I don't like those people very much.