By Lori Fredrich Senior Food Writer, Dining Editor Published Apr 28, 2021 at 11:32 AM

Pete’s Pops will be swinging open the walk-up window at a brand new location in West Allis  beginning this weekend.

The new pop stand, which will debut on Saturday, May 1 at noon, is located at 1977 S. 71st St. in West Allis. And it sports all the fun, whimsical character you’d expect from the home-grown pops brand.

That includes exterior windows covered with mural work by local artist Melissa Johnson, as well as door signage by Michael Cerda, an artist whose work has been showcased on Pete’s Pops carts and both the Vliet Street and Bay View locations.

If all goes well, owner Pete Cooney says they may also be able to debut the tire swing they’ve been working on for the large tree outside the pop shop.

“I’ve been interested in putting a location in West Allis for a few years,” says Cooney. “The area has really good energy, and it’s densely populated. Both of those things make it a great fit for Pete’s Pops.”

The new West Allis Pete’s Pops will have limited hours during the month of May as the business feels out interest. But – after they open on May 1 –guests can expect them to be serving up a weekly selection of pops on Fridays from 3 to 8 p.m. and Saturday and Sunday from 12 to 8 p.m.

Meanwhile, Pete’s Pops is open on Vliet Street Tuesday through Sunday from noon to 7 p.m. and in Bay View Tuesday through Friday from 3 to 8 p.m. and Saturday and Sunday from 12 to 8 p.m. (with expanded hours starting June 1)

Guests can watch Pete’s Pops on Facebook and Instagram for flavor forecasts for all three locations. 

Lori Fredrich Senior Food Writer, Dining Editor

As a passionate champion of the local dining scene, Lori has reimagined the restaurant critic's role into that of a trusted dining concierge, guiding food lovers to delightful culinary discoveries and memorable experiences.

Lori is an avid cook whose accrual of condiments and spices is rivaled only by her cookbook collection. Her passion for the culinary industry was birthed while balancing A&W root beer mugs as a teenage carhop, fed by insatiable curiosity and fueled by the people whose stories entwine with every dish. Lori is the author of two books: the "Wisconsin Field to Fork" cookbook and "Milwaukee Food". Her work has garnered journalism awards from entities including the Milwaukee Press Club. In 2024, Lori was honored with a "Top 20 Women in Hospitality to Watch" award by the Wisconsin Restaurant Association.

When she’s not eating, photographing food, writing or planning for TV and radio spots, you’ll find Lori seeking out adventures with her husband Paul, traveling, cooking, reading, learning, snuggling with her cats and looking for ways to make a difference.